Press Releases

New series of The Exchange highlights black business leaders advancing equity in their communities

Julia Campbell

Apr 234 min read

New series of The Exchange highlights black business leaders advancing equity in their communities

Content co-created by Deloitte and a consortium of local newspapers feature interviews with leaders on topics that include advice for profes

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Local publishers, Deloitte to create business content for diverse audiences

The Branded Content Project

Mar 1, 20234 min read

Local publishers, Deloitte to create business content for diverse audiences

The collaboration, funded by Deloitte, aims to help sustain local media, and bring financial and business content and insight to local...

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The Meta Branded Content Project announces new funding to expand programs

The Branded Content Project

Nov 11, 20214 min read

The Meta Branded Content Project announces new funding to expand programs

$1 million investment will support boot camps, branded badge certificate programs and sales products for local media outlets New York,...

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Branded Content Project announces BIPOC cohort participants

Liz Hayes

Mar 9, 20212 min read

Branded Content Project announces BIPOC cohort participants

Thirty-three Black, Indigenous and people of color media outlets have been selected to participate in the Branded Content Project's Sales...

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Branded Content Project Accounts $1M Milestone in Content Series Revenue for Local Media Outlets

Liz Hayes

Mar 9, 20215 min read

Branded Content Project Accounts $1M Milestone in Content Series Revenue for Local Media Outlets

Achievement signifies importance of branded content to digital advertising strategies; winners of BIPOC bootcamp also announced New York,...

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Liz Hayes

Mar 9, 20212 min read

Branded Content Project announces BIPOC cohort participants

Thirty-three Black, Indigenous and people of color media outlets have been selected to participate in the Branded Content Project's Sales...

390 views0 comments

Branded Content Project announces applications open for BIPOC publishers bootcamp

Liz Hayes

Jan 20, 20214 min read

Branded Content Project announces applications open for BIPOC publishers bootcamp

The Branded Content Project, an initiative by Local Media Association, the Local Media Consortium and Facebook Journalism Project, today...

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Branded Content Project Releases Research on State of Content Marketing in 2020

Liz Hayes

Dec 8, 20204 min read

Branded Content Project Releases Research on State of Content Marketing in 2020

Data by Borrell Associates shows that, in spite of challenging times, branded content remained steady NEW YORK, Oct. 27, 2020 – The...

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Branded Content: A Win Win for Local Media

Julia Campbell

Aug 27, 20194 min read

Branded Content: A Win Win for Local Media

Study identifies how emerging strategy gives local media an opportunity to increase revenue and improve advertiser satisfaction

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