Julia Campbell
Get your #brandedbadge!
Over the past two years, the Branded content project has immersed itself with content marketing teams from 35 local media companies....
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Audience Products
10 turn-key branded content solutions designed for publisher partners and retailed to their brand clients as exclusive sponsor opportunities.
Track 1: Quiz 2
Track 1: Quiz 2
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Liz Hayes
Dec 10, 20202 min read
Branded Content Project and Borrell Discuss Key Takeaways From New Content Marketing Report
The upcoming year is expected to be a breakout year for the use of content marketing by small and medium businesses, which will lead to a...
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Liz Hayes
Dec 9, 20205 min read
Frequently Asked Questions
Get answers to your questions about selling our products
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Liz Hayes
Dec 8, 20204 min read
Branded Content Project Releases Research on State of Content Marketing in 2020
Data by Borrell Associates shows that, in spite of challenging times, branded content remained steady NEW YORK, Oct. 27, 2020 – The...
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liz9524
Dec 7, 20202 min read
The Branded Content Project Begins Premier Group Phase
Group gives outlets the opportunity to increase revenue but offers a way to share experiences and best practices
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liz9524
Dec 6, 20201 min read
The Branded Content Project Calls For Publishers to Join Premier Group
In order to best serve the local media industry, The Branded Content Project is offering a unique opportunity for publishers who’d like...
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Liz Hayes
Nov 30, 20204 min read
Preview Our Sponsored Lifestyle Series
The Branded Content Project provides ten core turnkey lifestyle series that consist of weekly articles that have been planned and vetted...
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Paul Smith
Oct 1, 20203 min read
New INMA report explains why branded content fits today’s advertising moment
DALLAS (16 September 2020) — Branded content is a strong strategy for today’s COVID-influenced market and for consumers influenced by...
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Paul Smith
Sep 14, 20203 min read
LMC and LMA Announce Second Phase of The Branded Content Project and Local News Resource Center
New York, Sept. 15, 2020 – The Local Media Consortium and the Local Media Association, two of the local media industry’s most innovative...
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Julia Campbell
Dec 30, 20191 min read
Branded Content Innovation Mission: Making the Aspirational Attainable
How significant can this revenue stream become for media organizations?
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Julia Campbell
Aug 27, 20194 min read
Branded Content: A Win Win for Local Media
Study identifies how emerging strategy gives local media an opportunity to increase revenue and improve advertiser satisfaction
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Julia Campbell
Jun 11, 20193 min read
First Branded Content Project Study reveals one-third report profit margins over 50%
With one-third of respondents reporting margins over 50% and one-quarter seeing client retention rates over 80%
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The Branded Content Project
Mar 31, 20153 min read
Guest Post: Opportunities media companies could explore for additional revenue
The Branded Content Project is accepting guest post submissions from content marketing and sales experts in the industry. We invited our...
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